How to create a new campaign

How to create a campaign in eMarketeer to act as the container for your emails, forms, and landing pages.

Create a campaign as the container for the emails, forms, and landing pages you want to send and publish.

A campaign groups related components, so creating one is usually the first step for a new piece of work in eMarketeer.

New Campaign dialog with the Campaigns menu item, New Campaign button, Campaign name field and Create button numbered 1 to 4

1

Open Campaigns in the left sidebar

If you want the new campaign to live inside an existing folder, navigate to that folder first.

2

Click [New Campaign] at the top-left

3

Give the campaign a unique name

The name identifies the campaign inside eMarketeer and is never shown to your contacts. You can also add an optional description and tags. Both are internal-only.

Note: The Campaign name is also used by the web tracker to identify which campaign email traffic to your website originates from.

4

Click [Create] in the dialog

This creates the campaign and opens its empty Components page.

What to do next

Click [Add Component] to add your first component to the campaign. This might be an email invitation, a registration form, or a landing page.

Add Component menu listing Email, Form, SMS, Landing Page and Mobile App

The following articles cover each component type from start to finish:

• Creating your first email
• Creating your first form
• Creating your first SMS
• Creating your first landing page

Mobile apps are essentially landing page components but with a specialized template.